
Toronto, (Ontario) September 4, 2007 – This weekend, the hottest music event of the year is back for more. Virgin Mobile’s second annual Virgin Festival Toronto will bring over 60 of the biggest acts in the world to music lovers at Toronto Island Park, September 8th and 9th. Whether it’s catching The Smashing Pumpkins’ return to North America on the Virgin Mobile Stage, international rising stars like Mute Math and local faves Dragonette on the Future Shop Stage, chilling with a cold one and watching Crowned King – winner of the Heavy.com Canadian ContraBand competition - on the Budweiser Stage, or lounging while world-famous DJs spin on the Bacard B-LIVE stage, Virgin Festival Toronto delivers not just music but an experience that fans will never forget.
Love is in the Air
Sometimes festival-goers fall in love with more than just the music. At last year’s inaugural Virgin Festival Toronto, one of the Virgin Angel volunteers, Carly Suppa, met her beau Charlie Clark during Gnarls Barkley’s set. The happy couple lives together now and will be celebrating their one-year anniversary with a trip back to where it all began… “We’re pretty lucky to have such a fun way to celebrate our anniversary each year together,” said Suppa. “We’ll be back at the festival this year to return to the place we met and we’ll come back next year to celebrate all over again.”
Keeping it green
Virgin Mobile and Virgin Festival are committed to going green and to inspiring people to take action and create real change in the fight to protect the environment. Green initiatives this year include:
“Ensuring we leave Toronto Island the way we found it has been a crucial part of the planning process for Virgin Festival,” says Nathan Rosenberg, chief marketing officer, Virgin Mobile Canada. “This year we’ve taken even greater steps than last year to make sure our impact on the Island is kept to a minimum and that we don’t forget our responsibility to the environment.”
Virgin Festival encourages garbage picking! The Global Inheritance TRASHed :: Recycle Store will give everyone the chance to trade in recyclables for cool prizes and other goodies.
In keeping with the Virgin Festival’s green commitment and their sponsorship of FLICK OFF, music lovers can visit the FLICK OFF tent and sign up to take action against climate change, encourage everyone they know to do the same, and find out how they could win a music fest for their very own community.
Global Inheritance is also sponsoring the world’s first-ever Green Games. Enviro-crusaders can get physical and take part in games like Global Warming Chess – a human game of Chess played out on a life-sized Chess Board - while learning key info about recycling, carpooling, clean energy, and way more.
Not your average weekend
While music is the heart and soul of the event, Virgin Festival is way more than just a concert. Virgin Festival Toronto supporters – Virgin Mobile, Future Shop, Much Music, Motorola, Bacardi, Budweiser, Hewlett Packard, Dentyne, Global Inheritance, RBC Royal Bank, GM Canada, Levis, iTunes, Heavy.com, Xbox, Energizer and CKIN2U – have teamed up to deliver a unique and dynamic experience that music lovers will never forget.
“There is never a break in the action - when you’re looking to change gears, you can get a massage, pick up some free stuff, get the red carpet celebrity experience, or meet a new friend at the kissing booth,” says Andrew Bridge, director of Virgin Festivals, Virgin Mobile Canada. “No matter what you’re into checking out, each of our partners brings something different to the festival to make sure that each and every festival-goer will have an unbelievable time.”
From food to fashion to fun, Virgin Festival Toronto has everything covered:
Virgin Cares
Virgin Mobile’s Virgin Festivals (Vancouver and Toronto) are expected to raise more than $100,000 for Virgin Unite this year. This will be made up of donations from ticket sales and from onsite fundraising.
Virgin Unite is the independent charitable arm of the Virgin Group, created to unite people and Virgin's global resources to make a difference. Virgin Unite works on a range of programs across the globe with a special focus on youth-related issues and HIV. For more information visit www.virginunite.com.
Calling on Angels
Virgin Mobile Angels will be on site to make sure that everyone has a great time. If anyone stubs their toe, can’t find the beer tent, or just needs to see a smiling face the Virgin Mobile Angels will be able to lend a hand to make sure everyone gets what they need.
Spreading the love from coast to coast
Can’t make it to Virgin Festival Toronto? Then tune in live for full festival coverage on MuchLoud or watch live music feeds online at muchmusic.com/vfest. For additional information about Virgin Festival, please visit www.virginfestival.ca.
Saturday, September 8
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Artist
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Time
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Artist
|
Time
|
|---|---|---|---|
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Virgin Mobile Stage |
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Future Shop Stage |
|
|
Björk |
9:00 p.m.
|
Mute Math |
8:00 p.m.
|
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Interpol |
7:30 p.m.
|
Voxtrot |
6:40 p.m.
|
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Arctic Monkeys |
6:10 p.m.
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Matt Costa |
5:30 p.m.
|
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TBA |
4:55 p.m.
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Enter Shikari |
4:40 p.m.
|
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M.I.A. |
3:55 p.m.
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The Most Serene Republic |
3:50 p.m.
|
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k-os |
3:05 p.m.
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The Wildbirds |
3:00 p.m.
|
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Paolo Nutini |
2:15 p.m.
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Dragonette |
2:10 p.m.
|
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The Vincent Black Shadow |
1:25 p.m.
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Jon Levine Band |
1:20 p.m.
|
|
Gates Open |
1:00 p.m.
|
Gates Open |
1:00 p.m.
|
|
B-LIVE Stage |
|
Budweiser Stage |
|
|
Souljazz Orchestra |
10:00 p.m.
|
Spectrum Feat Sonic Boom: Spaceman 3 |
8:20 p.m.
|
|
DJ Dopey |
8:15 p.m.
|
Hayley Sales |
7:30 p.m.
|
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Tommie Sunshine |
6:30 p.m.
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The Reason |
6:40 p.m.
|
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Princess Superstar |
4:30 p.m.
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Sybris |
5:50 p.m.
|
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Kevin Shu |
3:00 p.m.
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Birds of Wales |
5:00 p.m.
|
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Souljazz Orchestra |
2:00 p.m.
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Clothes Makes The Man |
4:10 p.m.
|
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Robbi K |
1:00 p.m.
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Bang Camaro |
3:20 p.m.
|
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Gates opens |
1:00 p.m.
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Crowned King |
2:30 p.m.
|
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-- |
--
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Noah’s Arkweld |
1:40 p.m.
|
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-- |
--
|
Gates Open |
1:00 p.m.
|
Sunday, September 9
|
Artist
|
Time
|
Artist
|
Time
|
|---|---|---|---|
|
Virgin Mobile Stage |
|
Future Shop Stage |
|
|
The Smashing Pumpkins |
9:10 p.m.
|
Editors |
8:00 p.m.
|
|
The Killers |
7:15 p.m.
|
Explosions In The Sky |
6:40 p.m.
|
|
Metric |
6:00 p.m.
|
Constantines |
5:40 p.m.
|
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Stars |
5:00 p.m.
|
Blonde Redhead |
4:40 p.m.
|
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Tokyo Police Club |
4:05 p.m.
|
The Clientele |
3:50 p.m.
|
|
Jamie T |
3:15 p.m.
|
Biffy Clyro |
3:00 p.m.
|
|
Louis XIV |
2:20 p.m.
|
Honeycut |
2:10 p.m.
|
|
Earl Greyhound |
1:30 p.m.
|
Justin Nozuka |
1:20 p.m.
|
|
Gates Open |
1:00 p.m.
|
Gates Open |
1:00 p.m.
|
|
B-LIVE Stage |
|
Budweiser Stage |
|
|
Jelo |
10:00 p.m.
|
The Cinematics |
8:20 p.m.
|
|
Dirty Vegas |
8:15 p.m.
|
The Heights |
7:30 p.m.
|
|
M.A.N.D.Y |
6:30 p.m.
|
The Red Romance |
6:40 p.m.
|
|
Steve Porter |
4:30 p.m.
|
Liam & Me |
5:50 p.m.
|
|
Sean Miller |
3:00 p.m.
|
The Carps |
5:00 p.m.
|
|
Souljazz Orchestra |
2:00 p.m.
|
Museum Pieces |
4:10 p.m.
|
|
Evan G |
1:00 p.m.
|
Closedown |
3:20 p.m.
|
|
Gates opens |
1:00 p.m.
|
DD/MM/YYYY |
2:30 p.m.
|
|
-- |
--
|
The Postage Stamps |
1:40 p.m.
|
|
-- |
--
|
Gates Open |
1:00 p.m.
|
Ticket Availability
Tickets for the festival are going fast and there is now only a limited number of Day Two tickets left! One-day tickets are available for $75.00 (including all sales taxes) plus $1.00 for Virgin Unite and $6 for the ferry to and from Toronto Island. Two-day tickets are $125.00 (including all sales taxes), plus $1.00 for Virgin Unite and $12 for the ferry to and from Toronto Island.
Tickets for Virgin Festival Toronto are available at all Ticketmaster outlets, ticketmaster.ca, futureshop.ca, select Toronto-area Future Shop locations, Rotate This, Soundscapes and by calling (416) 870-8000. Single day tickets will also be available at the gates.
About Virgin Mobile Canada
Launched in 2005, Virgin Mobile is Canada’s first wireless service created for and defined by youth. The country's first mobile virtual network operator (MVNO), Virgin Mobile has a portfolio that includes monthly price plans, a full range of phones and a broad array of messaging, music and mobile content offerings. J.D. Power and Associates has recognized Virgin Mobile as ranking the highest in customer satisfaction with prepaid wireless service for two years in a row[1]. The Virgin Mobile group of companies has attracted more than 10 million customers worldwide. Virgin Mobile phones are available at more than 4,000 locations with top-up cards available at more than 10,000 locations nationally. Virgin Mobile products can also be purchased online at http://www.virginmobile.ca or by calling 877-662-2824.
About Emerge Entertainment
Emerge Entertainment has produced over 800 concerts since 1997 with a wide spectrum of artists ranging from Björk to James Blunt to The Killers and festivals such as the Virgin Festival & Marc Ecko’s “Getting Up” Festival. Emerge strives to deliver the best and most unique concert experiences to both ticket buyers and artists. Emerge has also worked with corporations such as General Motors, Levi’s, Bluenotes in integrating music and musicians with their brands. Emerge has been nominated for and won several national and regional awards.
For more information or to arrange an interview, please contact:
Erica Faltous,
Hill & Knowlton Canada
416-413-4695 / 416-655-8221
erica.faltous@hillandknowlton.ca
Chris Baines,
Virgin Mobile Canada
416-607-8412 / 647-378-8859